The exhibition hall is newly upgraded and redefined in the future.
On November 3, the "Enter Dongpeng, Hand in Hand with Artists" ART+ Tile Art Luxury Museum's new upgrade and 2022 new product launch conference were successfully held at the Dongpeng headquarters building.
Participating in this conference were Luo Yong, general manager of Dongpeng Holdings’ home furnishing division, Dai Xuangui, general manager of Dongpeng Holdings’ ART+ division, Li Zhongquan, director of the design center of Dongpeng’s ART+ division, and more than 30 media to witness ART+ Art Luxury. The opening ceremony of the museum 4.0 and the release of new art luxury products in 2022.
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Yisheguan 4.0 is officially released!
Explore the infinite possibilities of ART+ art space
▲Yin Hong, Secretary General of Foshan Ceramics Industry Association
The plus sign of ART+ means plus, and this plus is not just one-sided. It may represent a plus sign on a product, or it may be for art or design. Yin Hong, Secretary General of Foshan Ceramics Industry Association First of all, he said in the opening speech that the artistic style of ART+ represents an important development direction of ceramic tiles, which is in line with the development direction of the industry.
▲Luo Yong, General Manager of Home Furnishing Division
Design empowers business and allows art to create life. Luo Yong, general manager of the Home Furnishing Division, mentioned that design empowers art to enter the homes of owners and consumers. This is what ART+ has been promoting. In the entire field, the entire architectural ceramics industry In the industry, there are great changes, and the product iteration cycle is getting faster and faster, but ART+ has always adhered to its own concepts and continued to innovate, eventually reaching today's brand height.
▲Dai Xuangui, General Manager of ART+ Business Unit
Art changes life. Dai Xuangui, general manager of the ART+ business unit, said that in the future, Dongpeng ART+ will start from the focus of "art empowerment and design-driven" to create an interactive exchange of culture, art and design.An active platform; deepen the cooperation with Guangzhou Design Week's "Red Cotton China Design Award·The Most Beautiful Art Space Design Award", and cooperate extensively in "industry, academia, research" and other aspects to provide designers with the ability to not only display design energy, but also An excellent platform for learning and improvement.
▲Li Zhongquan, Director of Design Center of ART+ Business Unit
Li Zhongquan, Director of the Design Center of the ART+ Business Unit, shared the design concept of the new art luxury products in 2022, and gave an in-depth explanation of the stone grain, wood grain, cloth grain, leather grain, and plain cement from three aspects: beauty, texture, and color. , terrazzo, gradient luxury stone, new art products.
For example, luxury stone with stripes that has good appearance and strong performance; luxurious wood grain porcelain that is comfortable, environmentally friendly, and safe; luxury leather grain porcelain that is fashionable, up-to-date, and environmentally friendly; high-end, versatile cement luxury porcelain; fashionable, Novel gradient luxury stone; designed, customized and valuable artistic rock slabs.
Subsequently, a ribbon-cutting ceremony was held during the press conference for the launch of the new exhibition hall, which also heralded the official unveiling of Art Luxury Hall 4.0.
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Multi-dimensional innovation, art + design
High-quality artistic luxury life starts from now
After the ribbon-cutting session, exquisite refreshments were prepared on site for guests to enjoy during their visit.
As the core highlight of this conference, ART+Artistic Luxury Pavilion 4.0 is iteratively upgraded based on the six major space standards of art, light luxury, quality, brightness, simplicity, and temperature.
The space presents the integration of Chinese and Western cultures in art, inspiring designers to think deeply about the combination of multiculturalism, and further elaborating on the spiritual core of ART+ brand culture. While incorporating new products for spatial expression, the exhibition hall also The previous products have created a fascinating artistic luxury space, making it truly embody the "art changes life" mentioned by ART+.
In order to create a natural, humanistic, artistic, and luxurious space scene as a whole, the product team selected new art products that will be launched in 2022. In the model space, stone patterns, leather patterns, cement, and gradient products are integrated with art. The space is filled with diverse art that has the imprint of the times.
From the three masters of the Renaissance to modern pop pop, the designer extended the design based on the timeline, from the outside to the inside, presenting visitors with a time corridor of the world's art process, integrating the taste and style of art over the past century. The constantly iterative brand characteristics of ART+ are spread throughout the exhibition hall.
In the collision process of modernity and tradition, ART+ uses art to express the love of life. On the basis of inheriting the essence of traditional connotation, it uses modern space vocabulary and concise expression techniques to continue the vitality of the brand and realize new and Old conversations.
