In June and July 2021, the Nobel Science and Technology Culture Center officially unveiled its mysterious veil. Innovative installation processes and application scenarios have subverted more people's traditional understanding and imagination of ceramic tile products. As the world's first rock slab technology and cultural experience center, this grand opening aims to lead the transformation of the whole rock. The collision of technology and design gives the experience center a greater significance. It will definitely leave a strong mark in the development history of the ceramic field. One stroke.
The summit gathering, big names gathered, entering a new era of ceramic development
On the opening day, Luo Shuigen, chairman of Hangzhou Nobel Ceramics Co., Ltd., and Miao Bin, vice president of the China Building Materials Federation and president of the China Building and Sanitary Ceramics Association, officially opened the "Tiangong Creation·Born to the Ultimate" Nobel Science and Technology Culture Center Dedication ceremony.
The ribbon-cutting session also attracted big names. Nobel Ceramics Group invited experts and big names in technology, culture, ceramics, home furnishing, architecture, design and other fields, government leaders and media friends to come to the scene to witness the Nobel Science and Technology Cultural Center The grand opening ceremony praised the unique charm of Chinese ceramics.
The completion of the much-anticipated Nobel Science and Technology Culture Center marks the industry entering a new era of ceramic development. Zhou Guoyue, President of Hangzhou Nobel Ceramics Co., Ltd., said in his speech: "The completion of the Nobel Science and Technology Culture Center is a great sign that China A major historical breakthrough in the architectural ceramics industry, it is a major strategic leap in the field of Chinese architectural decoration. It comprehensively breaks through the traditional design techniques of ceramic pavilions and traditional rock slab construction techniques. Another testament to our strength and a perfect demonstration of Nobel’s innovation-driven development strategy.”
The guests at the meeting also praised the Nobel Science and Technology Cultural Center. Lu Qin, executive vice president of the China Building and Sanitary Ceramics Association, affirmed Nobel's corporate strength and praised the company's indispensable role in helping the building and sanitary ceramics industry flourish. obliterated contribution.
Jia Huaqin, President of the Zhejiang Building Decoration Industry Association, hopes that Nobel will continue to carry forward the spirit of focusing on scientific and technological research and development as the leader, designing products as the core, and creating green buildings as the development direction, bringing unlimited possibilities to the building decoration industry.
At the same time, Sun Xiaoyong, director of the China Architectural Decoration Industry Science and Technology Award Office and executive secretary-general of the Design Branch of the China Architectural Decoration Association, said that Nobel has been actively promoting the integration of culture and technology in the industry. Last year, he won the Architectural Decoration Industry Science and Technology Award and felt Nobel's Bell's investment in technology research and development and innovation is even more optimistic about Nobel's contribution to the future development of the industry.
Zhu Zhenwei, member of the Standing Committee of the Linping District Committee, Secretary of the Party Working Committee and Director of the Management Committee of Hangzhou Yuhang Economic and Technological Development Zone, said that the Nobel Science and Technology Cultural Center is Nobel’s initiative to drive product innovation through technological innovation and drive enterprise development through product innovation. A landmark project. It is also a very important highlight in the implementation of the dual engines of digital economy and intelligent manufacturing in Linping District and national development zones.
In the guest sharing session, Miao Bin, vice president of the China Building Materials Federation and president of the China Building and Sanitary Ceramics Association, took the lead in sharing about the "Discussion on the Development Trend of "Stone Slabs"". He said: "The application of slates in the exhibition hall It is a rare bold attempt in the industry, and slate is a trend that ceramic tiles are gradually developing from terminal products to materials. The association is committed to making slate develop better, more standardized, and more healthily." At the same time, the Nobel Science and Technology Culture Center was praised as a model of innovative application of rock slabs.
As the chief creative designer of the exhibition hall, Lin Congran, director of CROX Kuohe International Co., Ltd., gave a wonderful speech on the theme of "Advanced Nature·Artificial Architecture". He said: "The exhibition hall was created to help enhance the visibility of the industry. Leading the close integration of the construction field and manufacturing industry, and collaboration and innovation in different cross-border fields to create better works."
Du Baijun, co-founder of Bairen International Design, gave a speech on the theme of "When Industry Meets Peach Blossom Spring" and said: "In the early stage of design, we created a story line for the exhibition hall - When Industry Meets Peach Blossom Spring, combining nature and humanistic spirit. , local culture to create irreplaceability and achieve uniqueness.”
At the same time, Nobel strives to seek cross-border cooperation with various fields. At the scene, Nobel and Jiaxing Meike Ceramics Technology Co., Ltd. reached a strategic cooperation agreement to launch strategic cooperation in the field of "digital penetration decoration of architectural ceramics" and jointly established the "digital penetration decoration innovation laboratory of architectural ceramics&rd"quo;, greater business value will be created in the future.
In terms of university cooperation, Nobel signed the "Joint Laboratory Agreement" with the School of Handicrafts of the China Academy of Art. The two parties will jointly build a "Future Materials Innovation Laboratory" to promote academic exchanges and professional talent training between the two parties.
At the same time, Nobel also signed a letter of intent for industry-university-research cooperation with Shaanxi University of Science and Technology to promote resource sharing between universities and enterprises and promote talent and technology exchanges between enterprises and universities.
In addition, Nobel signed a strategic cooperation letter with Jingdezhen Ceramics University to jointly build the "Nobel Architectural Ceramics Innovation Joint Laboratory", aiming to promote the rapid development of the slate industry.
At the 2021 Rock Ecological Trend Salon on "Technological Innovation, "Rock" Determines the Future" hosted by Tong Jifeng, Chairman of the Architectural and Sanitary Ceramics Professional Committee of the Chinese Ceramic Society, guests talked about the Nobel Science and Technology Culture Center The many inspirations given by the completion express the breakthroughs achieved by the pavilion in many aspects such as history and culture, art design, scientific and technological development, product technology, home decoration applications, and construction fields.
The exhibition hall is launched, with five dimensions, leading the whole rock transformation
The Nobel Science and Technology Culture Center is jointly built by Nobel and famous designers Lin Congran and Du Baijun. It is an experiential science and technology culture that integrates "cultural and artistic inheritance, cutting-edge technology application, architectural aesthetic expression, future space visual creation, and corporate strength display" art gallery.
With innovative design, the Nobel Science and Technology Culture Center won the Global Future Design Awards 2020 (Global Future Design Awards) Gold Award in the Commercial Architecture Category in 2020. The appearance is inspired by the jade cong, a representative of fine craftsmanship in Liangzhu culture. , showing Nobel’s “delicate beauty of scientific and technological achievements”; the spirit of craftsmanship. Using the building itself to reflect the historical and cultural heritage fully demonstrates that Nobel has been based in Hangzhou for 29 years and has been deeply nourished by the rich culture of Liangzhu, achieving the intersection of culture and technology, the blending of history and the future, and ultimately forming a new avant-garde and natural style. architecture.
The exhibition hall focuses more on the innovation of modern art. Through the multi-dimensional integration of architecture and art, ceramics and art, designers can inspire new inspirations and concepts and promote the sustainable development of the industry. To this end, Mr. Qu Guangci, a famous sculptor from Xiqi Art, customized a batch of artworks for the Nobel Science and Technology Cultural Center, including the representative works Rainbow Angel Series and the Tribute to Masters Series, adding an art space to the exhibition hall, aiming to provide a space for art, Humanities and social development have created more possibilities and injected more artistic inspiration into popular cultural life.
The emergence of the pavilion proves Nobel's progress in the practical application of science and technology, and demonstrates Nobel's corporate strength and technological level. The Nobel Science and Technology Cultural Center is the first domestic dry-hanging engineering project with the largest thick slate exterior wall. It adopts 2000mm*1500mm large plates, breaking through the conventional maximum single dry-hanging area limit of 1.5 square meters and setting a new benchmark in the industry. Among them, the circular theater of the pavilion adopted the dry-hanging technology of glass curtain wall for the first time, dry-hanging large-sized rock slabs on the wall in the form of an inclined plane, further demonstrating Nobel's technological innovation in the rock slab hanging system.
At the same time, the Nobel Science and Technology Cultural Center is the only building space in the industry that uses "multimedia + high-tech AI" to interpret diverse scenarios of rock slab applications, representing Nobel's highest level of technology and craftsmanship. In the future, Nobel will join hands with the China Building Standards Design Institute to jointly develop technical regulations and standards for the application of ceramic large panels, and jointly establish new industry standards, clearing obstacles for the large-scale promotion of new ceramic large panel materials in the curtain wall field in the future, and reaching the industry-leading level. Demonstrate excellent brand strength.
In addition to further breakthroughs in Nobel product research and development, the exhibition hall aims to inspire more designers for architectural design applications. For the first time, the "all-round intelligent space application of rock slabs" is used to demonstrate the innovative practice of all-rock customization in the home field, creating a harmonious integration of people, space, and ceramics, empowering each other between space and decorative materials, and creating a modern and simple , elegant natural atmosphere. Extended to the field of real estate and even home building materials, the vision and concept of future living space created by the exhibition hall will bring more changes.
A journey to find patterns, explore nature, new products in the series are shockingShake Release
On the same day, the new products of the "Xunwenji" exploring nature series were shockingly released, with innovative breakthroughs in three aspects: category, technology, and texture. It has entered a simpler application stage of home slate slabs, making it easier for the public to feel the upgrade changes.
The new product uses innovative technology and fine color processing technology to blend pleasant colors into the space. Using natural inspiration, textures are extracted to create the perfect combination. The four natural landscapes of snow-capped mountains, green lakes, refreshing forests, and flowing light are matched with textures of different styles, or they are far-flung and open, majestic and stretching; It provides new ideas for industry product research and development, and also provides new choices for more consumers from the perspective of home use.
Updated technology, better ceramic tiles, Nobel’s development will never stop
The emergence of the Nobel Science and Technology Culture Center is an innovation in architectural development, an inspiration for design inspiration, a future realization of home space, and another upgrade of the ceramic industry. In the future, Nobel will join hands with various industries to carry out cross-border cooperation and open up a more ambitious career development map.
In the future, Nobel Ceramics will continue to join hands with colleagues in the industry to promote the new vitality of China's architectural ceramics industry. On the world ceramics stage, it demonstrates the unique charm of Chinese ceramics and contributes to building a better life together in the future.
